The world's most influential streetwear and travel fashion brand, Sprayground, has made waves at Milan Fashion Week with a groundbreaking runway presentation of "At The Edge Of Time". Designed by celebrity designer David BenDavid (DBD), this collection showcases 47 electrifying looks that reimagine the iconic Sprayground aesthetic, pushing creative boundaries and sparking a new era in travel fashion.
Following the brand's success at New York Fashion Week last year, Sprayground brought its signature rebellious spirit and trendsetting designs to one of the fashion capitals of the world. "At The Edge Of Time" is more than a collection, it’s a homage to the brand’s origins, fusing past and future with a fresh take on the designs that have made Sprayground a global powerhouse.
"At The Edge Of Time" explores the journey of Sprayground’s iconic shark motifs, offering a bold reinterpretation of its thought-provoking designs. Each of the 47 meticulously crafted pieces is an embodiment of the brand’s core values: individuality, rebellion, and cutting-edge creativity. This collection not only celebrates Sprayground’s impact in modern day travel but also marks a pivotal moment in fashion with a symphony of fearless self-expression.
“The collection is a celebration of our journey and an exploration of how far Sprayground has come as a brand. These designs are rooted in the core of who we are: rebellious, bold, and unapologetic; yet offer something entirely new that will keep you on the edge of your seat” said David BenDavid, founder and chief creative director of Sprayground. “Our show in Milan was created to take you on a visual journey through our evolution, from where we began to the limitless possibilities ahead.”
Each look unveils a different side of Sprayground’s signature style, from avant-garde reinterpretations of their famous backpacks to high-fashion streetwear looks that transcend conventional boundaries. Delivering a dazzling fusion of textures, colors, and designs that challenge the status quo and redefine what it means to be a trailblazer.
"At The Edge Of Time" was unveiled on September 18, 2024, at Milan Fashion Week, solidifying Sprayground's position at the forefront of the global fashion industry. To stay updated on this spectacular event, visit www.sprayground.com and follow @Sprayground on Instagram.