PRESS: THE POP INSIDER

Posted by SPRAYGROUND NYC on

COME TAKE A BITE OUT OF THIS DELICIOUS HERSHEY’S X SPRAYGROUND BACKPACK

Source: Sprayground

Anyone who’s sporting both a sweet tooth and an eye for fashion is getting a treat!

Streetwear brand Sprayground has inked a licensing deal with Hershey’s, America’s top chocolate brand, to create a mouth-watering crossover backpack.

The backpack’s design is inspired by Hershey’s iconic chocolate bar — It’s printed with large chocolate bar “pips” and the remnants of a wrapper, plus it features an innovative, three-dimensional bite mark effect on the side. The bottom front corner of the backpack also features both the Hershey’s and Sprayground logos. 

The backpack design features a three-dimensional bite mark effect | Source: Sprayground

The design is not only fashionable but also functional, as the backpack includes designated spaces for USB sticks, wires, cables, and a laptop, as well as zippered compartments to securely store anything — even a stash of chocolate bars. 

This is the latest licensed accessory from Sprayground. The company’s previous collaboration partners include Marvel, Nickelodeon, Star Wars, Spike Lee, Shaquille O’Neal, Laquan Smith, and more.

Keep your eyes out for this delicious and stylish launch, which will be available on April 13 from sprayground.com and exclusive boutiques nationwide, including Hershey’s Chocolate World.

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